Web design Bournemouth & Poole
Company branding and visually stunning print design
for Why Jewellers
Why Jewellers, situated in the historic Dorset village of Corfe Castle, has achieved an international reputation for the design and creation of the finest diamond and gemset jewellery. At the very heart of Why is the belief that every piece should have its own identity of design, be of unsurpassable quality, and offer a true sense of worth.
"Yammayap has generated a cohesive brand image for our company." Read more
The Challenge
- Create a sophisticated public persona for this luxury brand
- Seamlessly incorporate the Chalys coloured diamond sub-brand
- Keep to tight publishing deadlines under pressure
The Strategy
- Over time, establish a trusting relationship
- Understand the business, its brand, people and ethos
- Manage the client in order to ensure a smooth workflow
The Solution
- Design an annual Christmas printed catalogue which is posted to selected clients
- Produce a range of stunning advertisements for local prestige lifestyle publications
- Create an easily navigable website and online boutique
Website
- Current website is 5 years old with numerous bolt-ons and additions
- Now undertaking a major overhaul with the results due to be visible in early 2011
- E-commerce options recently added, allowing online purchases to be made
Synchronise the media message
"As exclusive designers, creators and retailers of the finest diamond jewellery it is critical that the quality and essence of our work is accurately conveyed to our clients through both printed and electronic media. Yammayap has proved adept at interpreting our briefs and have effectively generated a cohesive brand image for our company. They have taken time to understand our business and synchronise the media message to help us move towards our goals. Being very responsive in rolling this out through a variety of media in a very efficient manner and where all deadlines have been met is one of their key strengths. Innovative, dynamic, responsive, creative, progressive and practical. We highly recommend them."
Roderick Harris - Managing Director