Web design Bournemouth & Poole
A fully integrated online/offline design and marketing solution
for Dorset Cruises
Dorset Cruises pleasure boats set sail from three of the most beautiful places on the South coast of England; Bournemouth Poole and Swanage. As well as the more traditional boat trip, customers can also enjoy the legendary Shockwave speed boat rides.
"Our enquiry rate and sales have increased substantially and we have had extremely positive feedback from our customers. Yammayap have offered sound advice and produced exceptionally high quality work!" Read more
Dorset Cruises set Yammayap the challenge of;
- Helping them increase customer sales
- Establish the brand at national level
- Become No. 1 in an intensely competitive market
Yammayap researched every aspect of the market and closely studied the brief. The first phase of our clear and simple strategy was to create strong branding, integrated across all communications online and offline, maximising the stunning coastal imagery.
A fully integrated online/offline solution, synchronising every aspect of Dorset Cruises customer facing communications, including:
Website with online booking
- The home page provides visitors with an overview of the sights to be seen and the areas the boats serve - quick and easy information to grab attention
- Simple structure and filtering system allows website users to quickly find a cruise to suit them
- Messaging system allows Dorset Cruises to let customers know when the cruises are running (reducing phone calls to main office)
- Online ticket purchasing allows Dorset Cruises to plan ahead and save time selling tickets on the day
- Search Engine Optimisation has been carried out so that Dorset Cruises performs well on key cruise routes, helping people find Dorset Cruises before its competitors
- Site has the ability to publicise one off special cruises so that Dorset Cruises can ensure maximum ticket sales
"The feedback of the effectiveness of our new branding and web site comes from our customers rather than ourselves. Our customers love it and it pleases us receiving good comments from them on an ongoing basis. Yammayap have done an excellent job for us, they make pro active recommendations that work well and they keep to our tight time schedules in their work for us. Thank you Yammayap!!"
Stuart Rawlinson - Managing Director
Substantial sales increase
Yammayap have created a highly professional, attractive image for our company, through our website, brochure and other marketing materials. As a result our enquiry rate and sales have increased substantially and we have had extremely positive feedback from our customers. Yammayap have offered sound advice and produced exceptionally high quality work.